Business Development

Are you searching for how mobile apps can increase the ROI of your Business, or would you like to discuss its calculations in depth? While initiating a business, it is highly advantageous to comprehend and evaluate each aspect of the business, which helps in boosting sales and revenue. Another crucial aspect of the business is the return on investment (ROI). This calculation will measure the gain obtained from investment, which is relevant to the normal invested amount. 

Every business requires a significant amount of effort to set up and develop. It is all about relevant expenses, sales, profit, and revenue. So, as a business entrepreneur, it is always crucial that every business should make a plan to take the organization to the next level. In this blog, we will explore how mobile app increases ROI for your business and their benefits and strategies that enable business to grow quickly. So, before diving deep, we will discover what App ROI is. 

## What is Mobile App ROI?

Mobile application return on investment is a leading figure in improving your business ROI. It is ROI that comes as an outcome of mobile marketing strategy. An example of such a strategy is mobile ads. This ease of use has drawn companies that utilize mobile apps. This has also increased the use of technology and mobile commerce, which has helped boost the company's ROI on mobile apps. This industry of mobile apps for marketing has seen impressive results, and research has shown that it can boost commercially.

The cost of a mobile app's ROI is significant, and it has to be developed with a high ROI to profit the company using it. Through a thorough understanding, the ROI of mobile apps can be optimized to yield higher returns.

## Types of Mobile App ROI for Your Business?

Return on Investment (ROI) is an essential indicator of the efficiency of mobile apps for companies. Here are the different kinds of ROI for mobile apps that businesses must consider:

### 1. Customer Acquisition 

You can determine how much mobile apps help attract new customers. It's tracked through the process of user acquisition (UAC) and the number of users who have downloaded the application.

### 2. User Engagement

The [higher engagement](https://appzoro.com/increasing-mobile-app-engagement-will-make-you-tons-of-cash-heres-how/) of users in the app can result in more brand loyalty and repeated business. Monitoring metrics such as time spent in-app interaction, frequency, and time is possible.

### 3. Financial ROI

It is the direct and general form of ROI measurement. It included comparing the financial gains (revenue generated or cost savings) from the mobile app to its initial investment in development and maintenance. 

ROI (%) = (Net Profit from the App / Cost of App Development and Maintenance) x 100 

### 4. Cross - Selling and Upselling

If your application will facilitate cross-selling and upselling of products and services, track the profit generated from these activities as included in the ROI calculation.


## Benefits of Having a Mobile App for Your Business

A mobile app can provide various services that improve the user experience and increase brand trust. In this regard, here are some [benefits of a mobile application](https://appzoro.com/blog/top-9-benefits-of-custom-mobile-application-development/) in the current market:

### 1. Offer Effective Customer Communication

![Offer Effective Customer Communication.jpg](/uploads/Offer_Effective_Customer_Communication_f35515de41.jpg)

A mobile app that is both scalable and engaging by nature allows the company to reach out to its intended audience efficiently. It's the most efficient way to increase communication with your existing and prospective customers. The mobile app allows customers to provide opinions and feedback on your services. You can keep up-to-date with the newest discounts, deals, and push notification functions.

### 2. Automate Event-Based Triggers

![Automate Event-Based Triggers.jpg](/uploads/Automate_Event_Based_Triggers_4eb6bdea39.jpg)

The ideal time to connect with your followers will be when your audience is actively using the application, and they have completed a particular event. In the meantime, you will get your audience's attention, share something, and give additional details. This not only increases engagement with your customers but also increases the return on investment.

### 3. Streamlined Operations

![Streamlined  Operations.jpg](/uploads/Streamlined_Operations_3f1eea2b43.jpg)

Through automating certain processes, such as ordering processing and inventory management, Mobile apps can assist companies in managing their business operations. They help businesses to save time and money while increasing productivity and efficiency.

### 4. Brand Awareness

![Brand Awareness.jpg](/uploads/Brand_Awareness_b8959288c9.jpg)

Engaging and functional applications are the most efficient method to build awareness of your brand. Having a user-accessible app that can spread awareness about your company and get people talking about your products is also beneficial.

### 5. Improved Customer Engagement

![Improved Customer Engagement.jpg](/uploads/Improved_Customer_Engagement_67f5520960.jpg)

The mobile app allows companies to communicate with clients in a personal manner. Through push notifications, messages in-app, and other forms of communication, businesses will keep their clients interested and informed about the latest products and services. This will result in loyalty from customers and a higher likelihood of repeat purchases.


## How Mobile Apps can Increase the ROI of your Business: 4 Proven Strategies

Let's discuss some of the most effective strategies to boost your business's ROI using mobile applications.

![How Mobile Apps can Increase the ROI of your Business.jpg](/uploads/How_Mobile_Apps_can_Increase_the_ROI_of_your_Business_2c5b6b5e92.jpg)

### 1. Focus on User Acquisition

To increase the ROI of mobile apps, it is important to focus on attracting new users. This can be achieved by optimizing your store, making your listing more visible and accessible, and utilizing ads for app installation on search engines. You should also think about the use of referral marketing as well as incentivizing existing customers to sign up as new customers.

### 2. Customer Targeting

The growth in sales of items and services sold through mobile apps will surely result from their use. You could gain new customers or clients via the mobile application or keep your existing customers in mind by making it easy for them to purchase your goods. The app's design is intended to entice customers into buying your products that they are worth it, which will help the ROI of your mobile app. Customers loyal to you will be more loyal than those who are brand new or have yet to be satisfied.

### 3. Monetize Effectively

Many different models for app monetization include subscription-based models and ads. It is crucial to choose the right app and audience. Additionally, you can improve your monetization strategies by comparing various pricing options and making individual recommendations.

### 4. Analyze and Optimize

Analyzing user behavior and application performance is essential for increasing application ROI. Analytics tools can monitor the user's engagement retention, monetization, and engagement metrics. Based on the data, you can identify areas to improve and optimize your application for greater outcomes. Continuously monitoring and tweaking the application will lead to increased ROI over time.

## How to Calculate ROI of Mobile Application?

![How to Calculate ROI of Mobile Application.jpg](/uploads/How_to_Calculate_ROI_of_Mobile_Application_56fb1cd411.jpg)

Developing a mobile business application is a fantastic idea to ensure the growth of your business. However, the main goal for every company is to boost profit in return on investment. Thus, calculating methods for mobile apps to boost the ROI of your app is essential to evaluate the performance and profitability of your application. The straightforward formula for calculating the ROI.

ROI = (Final value of the Investment - Initial value of the Investment) / Cost of Investment * 100%

## Impact of Mobile App on Buisness ROI

Mobile apps significantly impact the company's ROI in numerous ways. Here are a few examples of how mobile apps can boost your return on investment:

### 1. More sales

![More sales.jpg](/uploads/More_sales_78d63bcbf1.jpg)

Mobile apps help businesses increase sales by providing customers with a seamless and effortless purchase experience. Customers can easily browse and purchase products directly on the mobile device, which can increase sales.

### 2. Expanded Reach

![Higher Reach.jpg](/uploads/Higher_Reach_303ec186cd.jpg)

Mobile apps help extend the reach of business to a worldwide audience. Anyone can connect to it via mobile phones, which allows businesses to tap into new markets and gain insights into demographics. Ultimately, this wide reach can result in higher revenues and sales.

### 3. Competitive Advantage

![Competitive Advantage.jpg](/uploads/Competitive_Advantage_5050490549.jpg)

In fields in which mobile apps are scarce, having one could provide significant competitive advantages. It will set your company apart from the competition and draw clients who value the convenience of mobile apps.

## Conclusion

In the current scenario, mobile apps have become indispensable tools for companies. Due to the increasing usage of smartphones, companies that do not include mobile apps in their marketing strategies risk falling behind their competition. Therefore, businesses must incorporate mobile apps into their digital marketing strategy to increase profits. Making a mobile application would be a good option for your company if you want to boost revenues. Don't hesitate to contact Appzoro Technologies to design a highly functional app today. We are the leading Atlanta App Developers. 

#### FAQs

**How do you calculate the ROI of mobile applications?**

The ROI of your app can be defined as the main indicator of the value of your investment in creating advertising, marketing, and maintaining your application. It's calculated by subtracting the costs of your app from the revenue generated by your application and then dividing it by the app's price.

**How do you determine the best way to evaluate the ROI of your application?**

The first step to understanding the mobile ROI is to understand customer acquisition cost, which can be broken into CPI (cost per installation). To determine it, you have to figure out the amount of money you'll spend on acquisition and the number of new customers you will be able to acquire within a specific time.

**What are the ways mobile apps boost profits?**

Businesses can issue push messages to app users with information about discounts and special offers. Additionally, they can provide messages about offers with a limited duration and special offers in the app. Businesses can encourage purchases and increase their revenue through coupons and customer promotions.


Discover how mobile apps can increase the ROI of your Business. Explore the key strategies and benefits of Mobile Apps for your Business.

medium_how-mobile-apps-can-increase-business-ROI.jpg

small_how-mobile-apps-can-increase-business-ROI.jpg

thumbnail_how-mobile-apps-can-increase-business-ROI.jpg

how-mobile-apps-can-increase-business-ROI.jpg

How Mobile Apps can Increase the ROI of your Business?


<p>Every technology startup differs but the ultimate goal is to become successful. We reached out to ten successful tech startups and picked their founders&#8217; brains about what things have to be learned while building their businesses.&nbsp;</p>



<p>The following tips explain what makes a successful <strong><a href="https://appzoro.com/" target="_blank" rel="noreferrer noopener">technology partner company</a></strong> and the things you should keep in mind when putting together a business strategy. They give freedom for all from dealing with venture capital (VC) companies and investors to building workable products.&nbsp;</p>



<p>Every technology startup differs but the ultimate goal is to become successful. We reached out to ten successful tech startups and picked their founders&#8217; brains about what things have to be learned while building their businesses.&nbsp;</p>



<p>These tech startups fall all over the emerging tech spectrum from artificial intelligence (AI), blockchain, and drones into healthcare, mobile commerce, security, etc.</p>



<p><strong>#Tip1: Pretend you’re Bigger than You Are</strong></p>



<p>The majority of tech startups have failed over the last couple of decades. The mobile monetization system has partnered with software such as Hotels.com, Jet, Ticketmaster, and Uber to join apps with brands for seamless mobile transactions and e-commerce purchases.&nbsp;</p>



<figure class="wp-block-image size-large"><img width="820" height="550" src="https://appzoro.com/wp-content/uploads/2020/11/Pretend-you’re-Bigger-than-You-Are-1.jpg" alt="" class="wp-image-9037" srcset="https://appzoro.com/wp-content/uploads/2020/11/Pretend-you’re-Bigger-than-You-Are-1.jpg 820w, https://appzoro.com/wp-content/uploads/2020/11/Pretend-you’re-Bigger-than-You-Are-1-300x201.jpg 300w, https://appzoro.com/wp-content/uploads/2020/11/Pretend-you’re-Bigger-than-You-Are-1-768x515.jpg 768w" sizes="(max-width: 820px) 100vw, 820px" /></figure>



<p>Start selling parts of your merchandise before completing your full platform and stated you will receive market approval during your startup&#8217;s growth stage and you&#8217;re going to start building revenue.&nbsp;</p>



<p>Your business plan should consider your kind of business and should have suitable metrics to back up the plan is a winning alternative.</p>



<p>Starting a tech company is not an easy task. According to a recent study, 90 percent of startups fail, but many of those failures could be prevented.</p>



<p>Over 500,000 businesses launch every single month. The majority of them fail because they do not have sufficient money, they didn&#8217;t employ the ideal group or there was no market for their small business, to start with.</p>



<p>Luckily for individuals interested in starting a tech company, there are lots of options for new technologies and ideas.</p>



<p>You do not need to become a tech genius to create something of value and intrigue. All you need is to follow the right actions and make intelligent choices on the way.</p>



<p><strong>Do you want to learn how to start a tech business?</strong></p>



<p>You have to take some opportunity to think about your decision carefully. It&#8217;s easy to become excited about ventures that allow you to fantasize about future possibilities.</p>



<p>It&#8217;s also crucial to make sure that you&#8217;ve got the ideal idea, which directs us into the next step.</p>



<p><strong>#Tip2:</strong> <strong>Build Your MVP</strong></p>



<p>So many products fail because of poor-market fit. Building your MVP or a Minimum Viable Product is the most important part to start a tech company or a technology partner.</p>



<figure class="wp-block-image size-large"><img width="840" height="400" src="https://appzoro.com/wp-content/uploads/2020/11/Do-you-want-to-learn-how-to-start-a-tech-business-1.jpg" alt="Build Your MVP" class="wp-image-9038" srcset="https://appzoro.com/wp-content/uploads/2020/11/Do-you-want-to-learn-how-to-start-a-tech-business-1.jpg 840w, https://appzoro.com/wp-content/uploads/2020/11/Do-you-want-to-learn-how-to-start-a-tech-business-1-300x143.jpg 300w, https://appzoro.com/wp-content/uploads/2020/11/Do-you-want-to-learn-how-to-start-a-tech-business-1-768x366.jpg 768w" sizes="(max-width: 840px) 100vw, 840px" /></figure>



<p><strong>What Does MVP Mean?</strong></p>



<p>Let us break down the meaning of MVP before we get into building it.&nbsp;</p>



<p>MVP translates to a minimum workable product. It is the basic version of your product, and it should possess all of the attributes for the problem that you&#8217;re trying to fix.</p>



<p><strong>Ask yourself questions, like-</strong></p>



<p>What is the idea of the product?</p>



<p>Who are its clients?</p>



<p>Why are you building it?</p>



<p>These questions will help to define your user objectives and product attributes. If you are creating something useful to inspiration out of your problem or pain, then you are on the right path. Just do not forget that you need other folks to share in the same issue or goals.</p>



<p>If you are not sure to market value, you can bring different people to greatly help&nbsp;enhance its value proposition.&nbsp;</p>



<p><strong>#Tip3: Validate Your MVP</strong></p>



<p>There are a few different avenues you can take to confirm your MVP. If your product solves an issue, it is valid. If it improves people&#8217;s lives, there is validity in that too. These variables are involved in determining the actual value of your merchandise.</p>



<p>Before we reach the next step on your tech business building experience, let us go over some common mistakes to avoid while you are building your MVP.</p>



<p>When you start small, you can move fast. The theory behind supporting your MVP is that it only needs to be validated by one market niche. You do not need it to serve multiple audiences.</p>



<ol type="1"><li>You just need a targeted segment to find the cash you need to expand and choose your MVP to a bigger market eventually.</li><li>Another mistake to avoid while building your MVP is picking the wrong market segment. It is just as important to understand who to sell to and provide to developing your MVP.</li></ol>



<p>While it&#8217;s okay to be confident, you must also be smart and open-minded.</p>



<p>The industry size and competition means there&#8217;s a demand for what you want to market. It is important to understand your audience and to find your startup&#8217;s individuality, among the number of other things.</p>



<p>Look at what your competitors have done or not done since they&#8217;ve been in operation, and figure out what has worked or hasn&#8217;t worked.</p>



<p><strong>#Tip4: Utilize a Business Workflow and Always Have a Plan</strong></p>



<p>From day one you should start writing ideas and developing your MVP, you&#8217;re essentially starting to conduct a small business.</p>



<p>It is important that you know how to do just that. You have got to remain on track and organize your workflow to deal with the business. Establish tasks and make sure you and anybody else involved is really on track.</p>



<figure class="wp-block-image size-large"><img width="900" height="675" src="https://appzoro.com/wp-content/uploads/2020/11/Utilize-a-Business-Workflow-and-Always-Have-a-Plan.jpg" alt="Startup concept. Launch a new product" class="wp-image-9039" srcset="https://appzoro.com/wp-content/uploads/2020/11/Utilize-a-Business-Workflow-and-Always-Have-a-Plan.jpg 900w, https://appzoro.com/wp-content/uploads/2020/11/Utilize-a-Business-Workflow-and-Always-Have-a-Plan-300x225.jpg 300w, https://appzoro.com/wp-content/uploads/2020/11/Utilize-a-Business-Workflow-and-Always-Have-a-Plan-768x576.jpg 768w" sizes="(max-width: 900px) 100vw, 900px" /><figcaption>People work in a team and achieve the goal. Startup concept. Launch a new product on a market. Isometric illustration.</figcaption></figure>



<p>Understand that if you are still on your own, you will eventually need to assist. Do not attempt to do it all yourself. There are many reasons why companies fail because maybe the right team is not present there. Always have a plan to do the step you&#8217;re on.</p>



<p><strong>#Tip5:</strong> <strong>Pre-Sell Your MVP</strong></p>



<p>If you would like to prevent running out of cash, it is a good idea to get a group of customers as soon as possible. You do not need to have a completed product to start selling it right away.</p>



<figure class="wp-block-image size-large"><img width="725" height="450" src="https://appzoro.com/wp-content/uploads/2020/11/Technology-partner-in-Atlanta-AppZoro.jpg" alt="Technology partner in Atlanta - AppZoro" class="wp-image-9040" srcset="https://appzoro.com/wp-content/uploads/2020/11/Technology-partner-in-Atlanta-AppZoro.jpg 725w, https://appzoro.com/wp-content/uploads/2020/11/Technology-partner-in-Atlanta-AppZoro-300x186.jpg 300w" sizes="(max-width: 725px) 100vw, 725px" /><figcaption>Technology partner in Atlanta &#8211; AppZoro</figcaption></figure>



<p>There are quite a few distinct pre-selling strategies you may try.</p>



<p>Many technology partners fail due to bad management or never having the ideal staff in place. Searching for the ideal talent could be a significant challenge and you&#8217;re able to turn to tech staffing firms to outsource the job or to create an in-house team.</p>



<p>It&#8217;s important to employ individuals with the right set of skills, and especially people who share the same vision and passion.</p>



<p>Hope this article will help you to understand the basics to become a successful technology startup company. Let&#8217;s subscribe our blog for more updates.</p>



<div style="padding:20px" class="wp-block-tnp-minimal"><p><strong>Subscribe to our newsletter!</strong></p><div><div class="tnp tnp-subscription-minimal "><form action="https://appzoro.com/?na=s" method="post"><input type="hidden" name="nr" value="minimal"><input type="hidden" name="nlang" value=""><input class="tnp-email" type="email" required name="ne" value="" placeholder="Email"><input class="tnp-submit" type="submit" value="Subscribe" style="background-color:undefined"></form></div>
</div></div>



<p>For tech news and industry update you can like and follow our official social channels right here:</p>



<ul class="wp-block-social-links">

<li class="wp-social-link wp-social-link-facebook wp-block-social-link"><a href="https://www.facebook.com/AppZoroT/" aria-label="Facebook"  class="wp-block-social-link-anchor"> <svg width="24" height="24" viewBox="0 0 24 24" version="1.1" xmlns="http://www.w3.org/2000/svg" role="img" aria-hidden="true" focusable="false"><path d="M12 2C6.5 2 2 6.5 2 12c0 5 3.7 9.1 8.4 9.9v-7H7.9V12h2.5V9.8c0-2.5 1.5-3.9 3.8-3.9 1.1 0 2.2.2 2.2.2v2.5h-1.3c-1.2 0-1.6.8-1.6 1.6V12h2.8l-.4 2.9h-2.3v7C18.3 21.1 22 17 22 12c0-5.5-4.5-10-10-10z"></path></svg></a></li>

<li class="wp-social-link wp-social-link-twitter wp-block-social-link"><a href="https://twitter.com/AppzoroT" aria-label="Twitter"  class="wp-block-social-link-anchor"> <svg width="24" height="24" viewBox="0 0 24 24" version="1.1" xmlns="http://www.w3.org/2000/svg" role="img" aria-hidden="true" focusable="false"><path d="M22.23,5.924c-0.736,0.326-1.527,0.547-2.357,0.646c0.847-0.508,1.498-1.312,1.804-2.27 c-0.793,0.47-1.671,0.812-2.606,0.996C18.324,4.498,17.257,4,16.077,4c-2.266,0-4.103,1.837-4.103,4.103 c0,0.322,0.036,0.635,0.106,0.935C8.67,8.867,5.647,7.234,3.623,4.751C3.27,5.357,3.067,6.062,3.067,6.814 c0,1.424,0.724,2.679,1.825,3.415c-0.673-0.021-1.305-0.206-1.859-0.513c0,0.017,0,0.034,0,0.052c0,1.988,1.414,3.647,3.292,4.023 c-0.344,0.094-0.707,0.144-1.081,0.144c-0.264,0-0.521-0.026-0.772-0.074c0.522,1.63,2.038,2.816,3.833,2.85 c-1.404,1.1-3.174,1.756-5.096,1.756c-0.331,0-0.658-0.019-0.979-0.057c1.816,1.164,3.973,1.843,6.29,1.843 c7.547,0,11.675-6.252,11.675-11.675c0-0.178-0.004-0.355-0.012-0.531C20.985,7.47,21.68,6.747,22.23,5.924z"></path></svg></a></li>

<li class="wp-social-link wp-social-link-instagram wp-block-social-link"><a href="https://www.instagram.com/appzoro_technologies/" aria-label="Instagram"  class="wp-block-social-link-anchor"> <svg width="24" height="24" viewBox="0 0 24 24" version="1.1" xmlns="http://www.w3.org/2000/svg" role="img" aria-hidden="true" focusable="false"><path d="M12,4.622c2.403,0,2.688,0.009,3.637,0.052c0.877,0.04,1.354,0.187,1.671,0.31c0.42,0.163,0.72,0.358,1.035,0.673 c0.315,0.315,0.51,0.615,0.673,1.035c0.123,0.317,0.27,0.794,0.31,1.671c0.043,0.949,0.052,1.234,0.052,3.637 s-0.009,2.688-0.052,3.637c-0.04,0.877-0.187,1.354-0.31,1.671c-0.163,0.42-0.358,0.72-0.673,1.035 c-0.315,0.315-0.615,0.51-1.035,0.673c-0.317,0.123-0.794,0.27-1.671,0.31c-0.949,0.043-1.233,0.052-3.637,0.052 s-2.688-0.009-3.637-0.052c-0.877-0.04-1.354-0.187-1.671-0.31c-0.42-0.163-0.72-0.358-1.035-0.673 c-0.315-0.315-0.51-0.615-0.673-1.035c-0.123-0.317-0.27-0.794-0.31-1.671C4.631,14.688,4.622,14.403,4.622,12 s0.009-2.688,0.052-3.637c0.04-0.877,0.187-1.354,0.31-1.671c0.163-0.42,0.358-0.72,0.673-1.035 c0.315-0.315,0.615-0.51,1.035-0.673c0.317-0.123,0.794-0.27,1.671-0.31C9.312,4.631,9.597,4.622,12,4.622 M12,3 C9.556,3,9.249,3.01,8.289,3.054C7.331,3.098,6.677,3.25,6.105,3.472C5.513,3.702,5.011,4.01,4.511,4.511 c-0.5,0.5-0.808,1.002-1.038,1.594C3.25,6.677,3.098,7.331,3.054,8.289C3.01,9.249,3,9.556,3,12c0,2.444,0.01,2.751,0.054,3.711 c0.044,0.958,0.196,1.612,0.418,2.185c0.23,0.592,0.538,1.094,1.038,1.594c0.5,0.5,1.002,0.808,1.594,1.038 c0.572,0.222,1.227,0.375,2.185,0.418C9.249,20.99,9.556,21,12,21s2.751-0.01,3.711-0.054c0.958-0.044,1.612-0.196,2.185-0.418 c0.592-0.23,1.094-0.538,1.594-1.038c0.5-0.5,0.808-1.002,1.038-1.594c0.222-0.572,0.375-1.227,0.418-2.185 C20.99,14.751,21,14.444,21,12s-0.01-2.751-0.054-3.711c-0.044-0.958-0.196-1.612-0.418-2.185c-0.23-0.592-0.538-1.094-1.038-1.594 c-0.5-0.5-1.002-0.808-1.594-1.038c-0.572-0.222-1.227-0.375-2.185-0.418C14.751,3.01,14.444,3,12,3L12,3z M12,7.378 c-2.552,0-4.622,2.069-4.622,4.622S9.448,16.622,12,16.622s4.622-2.069,4.622-4.622S14.552,7.378,12,7.378z M12,15 c-1.657,0-3-1.343-3-3s1.343-3,3-3s3,1.343,3,3S13.657,15,12,15z M16.804,6.116c-0.596,0-1.08,0.484-1.08,1.08 s0.484,1.08,1.08,1.08c0.596,0,1.08-0.484,1.08-1.08S17.401,6.116,16.804,6.116z"></path></svg></a></li>

<li class="wp-social-link wp-social-link-linkedin wp-block-social-link"><a href="https://www.linkedin.com/company/appzoro/" aria-label="LinkedIn"  class="wp-block-social-link-anchor"> <svg width="24" height="24" viewBox="0 0 24 24" version="1.1" xmlns="http://www.w3.org/2000/svg" role="img" aria-hidden="true" focusable="false"><path d="M19.7,3H4.3C3.582,3,3,3.582,3,4.3v15.4C3,20.418,3.582,21,4.3,21h15.4c0.718,0,1.3-0.582,1.3-1.3V4.3 C21,3.582,20.418,3,19.7,3z M8.339,18.338H5.667v-8.59h2.672V18.338z M7.004,8.574c-0.857,0-1.549-0.694-1.549-1.548 c0-0.855,0.691-1.548,1.549-1.548c0.854,0,1.547,0.694,1.547,1.548C8.551,7.881,7.858,8.574,7.004,8.574z M18.339,18.338h-2.669 v-4.177c0-0.996-0.017-2.278-1.387-2.278c-1.389,0-1.601,1.086-1.601,2.206v4.249h-2.667v-8.59h2.559v1.174h0.037 c0.356-0.675,1.227-1.387,2.526-1.387c2.703,0,3.203,1.779,3.203,4.092V18.338z"></path></svg></a></li>

<li class="wp-social-link wp-social-link-youtube wp-block-social-link"><a href="https://www.youtube.com/channel/UCTDITNsY5Z_TmXvF2KtYQFg" aria-label="YouTube"  class="wp-block-social-link-anchor"> <svg width="24" height="24" viewBox="0 0 24 24" version="1.1" xmlns="http://www.w3.org/2000/svg" role="img" aria-hidden="true" focusable="false"><path d="M21.8,8.001c0,0-0.195-1.378-0.795-1.985c-0.76-0.797-1.613-0.801-2.004-0.847c-2.799-0.202-6.997-0.202-6.997-0.202 h-0.009c0,0-4.198,0-6.997,0.202C4.608,5.216,3.756,5.22,2.995,6.016C2.395,6.623,2.2,8.001,2.2,8.001S2,9.62,2,11.238v1.517 c0,1.618,0.2,3.237,0.2,3.237s0.195,1.378,0.795,1.985c0.761,0.797,1.76,0.771,2.205,0.855c1.6,0.153,6.8,0.201,6.8,0.201 s4.203-0.006,7.001-0.209c0.391-0.047,1.243-0.051,2.004-0.847c0.6-0.607,0.795-1.985,0.795-1.985s0.2-1.618,0.2-3.237v-1.517 C22,9.62,21.8,8.001,21.8,8.001z M9.935,14.594l-0.001-5.62l5.404,2.82L9.935,14.594z"></path></svg></a></li></ul>



<p></p>


Find out a few tips for tech startups or technology partner companies, how they transform their businesses. Read the article for the details.

medium_Few-Tips-for-Tech-Startup-to-Transform-Your-Business-AppZoro-2.jpg

small_Few-Tips-for-Tech-Startup-to-Transform-Your-Business-AppZoro-2.jpg

thumbnail_Few-Tips-for-Tech-Startup-to-Transform-Your-Business-AppZoro-2.jpg

Few-Tips-for-Tech-Startup-to-Transform-Your-Business-AppZoro-2.jpg

Few Tips for Tech Startup to Transform Your Business


<p>In this digital world, where a person always looking for methods to drive greater intelligence, management, and understanding from their available data to boost business overall growth. Nowadays, the <strong>business intelligence</strong> (BI) approach is one of the best ways to deal with these things properly. But most of the organizations are not ready to incorporate into their business systems. </p>



<figure class="wp-block-image size-large"><img width="748" height="438" src="https://appzoro.com/wp-content/uploads/2020/11/What-is-Business-Intelligence.jpg" alt="" class="wp-image-9132" srcset="https://appzoro.com/wp-content/uploads/2020/11/What-is-Business-Intelligence.jpg 748w, https://appzoro.com/wp-content/uploads/2020/11/What-is-Business-Intelligence-300x176.jpg 300w" sizes="(max-width: 748px) 100vw, 748px" /></figure>



<p>We can say lack of knowledge that businesses still don&#8217;t know, what are business intelligence tools? If some of the people somehow know about it then they still don’t know what are the benefits of it, where to start, what should include and how much time required to see positive results using this BI software.</p>



<h2>What is Business Intelligence?</h2>



<p>Business intelligence refers to the program, tools, and good practices that are utilized to access and analyze data to optimize or enhance the operation of the business. It converts raw data into relevant information that allows strategic and tactical insights to make effective decisions. Business intelligence software is a technical process, which gathers and processes data to attain actionable information. It allows users to acquire data quickly and transfer them to the proper employees to create the ideal choice.</p>



<figure class="wp-block-image size-large"><img width="800" height="473" src="https://appzoro.com/wp-content/uploads/2020/11/Business-Intelligence-what-it-is-and-the-benefits-AppZoro.jpg" alt="Business Intelligence what it is and the benefits - AppZoro" class="wp-image-9133" srcset="https://appzoro.com/wp-content/uploads/2020/11/Business-Intelligence-what-it-is-and-the-benefits-AppZoro.jpg 800w, https://appzoro.com/wp-content/uploads/2020/11/Business-Intelligence-what-it-is-and-the-benefits-AppZoro-300x177.jpg 300w, https://appzoro.com/wp-content/uploads/2020/11/Business-Intelligence-what-it-is-and-the-benefits-AppZoro-768x454.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></figure>



<p>There&#8217;s no doubt that BI software is important and helps organizations make dependable and take timely decisions about their operations. By using this software, companies or businesses can access reliable information and make insightful decisions for proper business growth. </p>



<figure class="wp-block-image size-large"><img width="800" height="482" src="https://appzoro.com/wp-content/uploads/2020/11/Business-Intelligence-Process.jpg" alt="Business Intelligence Process" class="wp-image-9139" srcset="https://appzoro.com/wp-content/uploads/2020/11/Business-Intelligence-Process.jpg 800w, https://appzoro.com/wp-content/uploads/2020/11/Business-Intelligence-Process-300x181.jpg 300w, https://appzoro.com/wp-content/uploads/2020/11/Business-Intelligence-Process-768x463.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></figure>



<p>Business intelligence software has played a major role in helping organizations. It helps them to meet their challenges like narrowing margins, high customer expectations, and global competition. But the fact is that many companies are still using conventional methods. Which makes it harder for them to make the best decisions, as the past information is stored in separate databases and applications. </p>



<figure class="wp-block-image size-large"><img width="700" height="425" src="https://appzoro.com/wp-content/uploads/2020/11/Business-Intelligence-Software.jpg" alt="Business Intelligence Software" class="wp-image-9138" srcset="https://appzoro.com/wp-content/uploads/2020/11/Business-Intelligence-Software.jpg 700w, https://appzoro.com/wp-content/uploads/2020/11/Business-Intelligence-Software-300x182.jpg 300w" sizes="(max-width: 700px) 100vw, 700px" /></figure>



<p>Business intelligence tools have a lot of functions that improve their performance.  It plays a key role in the in-depth analysis of business, as it allows the decision-makers of the enterprise to support their job. The discovery of important information analytics can be achieved through reporting. It is another key role of BI software.</p>



<h2><strong>The Benefits of Business Intelligence</strong> Tool</h2>



<figure class="wp-block-image size-large"><img width="600" height="400" src="https://appzoro.com/wp-content/uploads/2020/11/BI-Software-Benefits.jpg" alt="BI Software Benefits" class="wp-image-9135" srcset="https://appzoro.com/wp-content/uploads/2020/11/BI-Software-Benefits.jpg 600w, https://appzoro.com/wp-content/uploads/2020/11/BI-Software-Benefits-300x200.jpg 300w" sizes="(max-width: 600px) 100vw, 600px" /></figure>



<p>Any organization that wants to stay active in a competitive market then, must adapt quickly and real-time integration of business intelligence software. Most organizations now have shifted their modes of operation so they can adapt to modern technology. </p>



<p>But, there are still plenty of businesses that are under the premise. Some people think that business intelligence software isn&#8217;t user-friendly and is complex or not useful at all. But Trust me if you don’t have a great technology team still you can utilize this tool by having a business intelligence analyst.  </p>



<figure class="wp-block-image size-large"><img width="750" height="557" src="https://appzoro.com/wp-content/uploads/2020/11/Business-Intelligence-software-and-the-benefits.jpg" alt="" class="wp-image-9134" srcset="https://appzoro.com/wp-content/uploads/2020/11/Business-Intelligence-software-and-the-benefits.jpg 750w, https://appzoro.com/wp-content/uploads/2020/11/Business-Intelligence-software-and-the-benefits-300x223.jpg 300w" sizes="(max-width: 750px) 100vw, 750px" /></figure>



<p>That is a misconception about business intelligence applications that it is not user-friendly while it ensures maximum profitability by smoothing the decision-making process.&nbsp;Business intelligence applications also allow small-scale and small enterprises to lower their cost of operations by identifying regions which have higher costs of expenses and finding measures to lower them.</p>



<p>The best thing about business intelligence applications allows businesses to possess operations. When a business adopts business intelligence software, it can easily identify all of the financial and customer data, production data, present data, and business aspects of the business.</p>



<h3><strong>Accurate Planning, Reporting, and Analysis</strong></h3>



<figure class="wp-block-image size-large"><img width="800" height="467" src="https://appzoro.com/wp-content/uploads/2020/11/Planning-Reporting-and-Analysis-via-Business-Intelligence-Software.jpg" alt="Planning, Reporting, and Analysis via Business Intelligence Software" class="wp-image-9137" srcset="https://appzoro.com/wp-content/uploads/2020/11/Planning-Reporting-and-Analysis-via-Business-Intelligence-Software.jpg 800w, https://appzoro.com/wp-content/uploads/2020/11/Planning-Reporting-and-Analysis-via-Business-Intelligence-Software-300x175.jpg 300w, https://appzoro.com/wp-content/uploads/2020/11/Planning-Reporting-and-Analysis-via-Business-Intelligence-Software-768x448.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></figure>



<p>Business intelligence software provides real-time information, which helps businesses to provide precise reporting solutions as it may connect with an extensive range of data. The computer software can program and examine informed business solutions, which reduce the potential risks and allow a business to achieve faster growth.</p>



<h3><strong>Increase Speed of Decision-Making</strong></h3>



<p>Business intelligence applications not only help businesses make better choices but also can help increase their decision-making rate too. Without business intelligence applications, a company will be spending a great deal of time implementing conclusions. </p>



<h3><strong>Increased Business User Satisfaction</strong></h3>



<figure class="wp-block-image size-large"><img width="650" height="467" src="https://appzoro.com/wp-content/uploads/2020/11/why-choose-business-intelligence.jpg" alt="why choose business intelligence" class="wp-image-9140" srcset="https://appzoro.com/wp-content/uploads/2020/11/why-choose-business-intelligence.jpg 650w, https://appzoro.com/wp-content/uploads/2020/11/why-choose-business-intelligence-300x216.jpg 300w, https://appzoro.com/wp-content/uploads/2020/11/why-choose-business-intelligence-110x80.jpg 110w" sizes="(max-width: 650px) 100vw, 650px" /></figure>



<p>There is enhanced user satisfaction for the BI software because it offers better conclusions, reporting, and accurate analysis. It aids the company to maximize its limited resources using cost-effective solutions that allow business expansion and enhance user satisfaction rate.</p>



<h3><strong>Customer Behavior Insights</strong></h3>



<p>Business intelligence software holds the key to identifying customer behavior patterns since it decides customer responses and aids the business achieve market profitability by helping retain old clients and attract new clients as well.</p>



<h3><strong>Accurate Decision-Making</strong></h3>



<p>The best part about business intelligence applications is that it not only allows real-time decision-making but also helps in smart decisions. If your competitor decides to decrease the costs of the products, you are going to need to think of a counter cost for your product which is similar or lower. This choice will take some time to be executed, as you&#8217;ll want to do the impact of your gains after the cost reduction. But when you&#8217;re using BI tools, you get informed and rapid decisions that enable your company to remain on top of its game.</p>



<p>Any organization which aims to grow its operation must ensure that its organization and IT units are functioning together, and this may be achieved easily with BI software.</p>



<h3><strong>Offer Personalized Services</strong></h3>



<figure class="wp-block-image size-large"><img width="450" height="416" src="https://appzoro.com/wp-content/uploads/2020/11/Workflow-of-Business-Intelligence-Software.jpg" alt="" class="wp-image-9141" srcset="https://appzoro.com/wp-content/uploads/2020/11/Workflow-of-Business-Intelligence-Software.jpg 450w, https://appzoro.com/wp-content/uploads/2020/11/Workflow-of-Business-Intelligence-Software-300x277.jpg 300w" sizes="(max-width: 450px) 100vw, 450px" /></figure>



<p>Business intelligence software is user friendly and has some features that personalize information or data by making it easier to use. The attribute also ensures smoother collaboration between users in the organization and allows a smoother transfer of information.</p>



<h3><strong>Track KPIs with Notifications and Alerts</strong></h3>



<p>The BI software monitors the KPI by evaluating the current status and metric worth utilizing specific measures that will send alerts to the consumer. These notifications make it possible for users to come up with the ideal options or steps.</p>



<h3><strong>Identify Opportunities for Earnings</strong></h3>



<figure class="wp-block-image size-large"><img width="800" height="480" src="https://appzoro.com/wp-content/uploads/2020/11/Identify-Opportunities-for-Earnings-by-business-intelligence-software.jpg" alt="Identify Opportunities for Earnings by business intelligence software" class="wp-image-9136" srcset="https://appzoro.com/wp-content/uploads/2020/11/Identify-Opportunities-for-Earnings-by-business-intelligence-software.jpg 800w, https://appzoro.com/wp-content/uploads/2020/11/Identify-Opportunities-for-Earnings-by-business-intelligence-software-300x180.jpg 300w, https://appzoro.com/wp-content/uploads/2020/11/Identify-Opportunities-for-Earnings-by-business-intelligence-software-768x461.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" /></figure>



<p>Revenue growth is vital to many organizations, and it&#8217;s one of the best functions of a business intelligence program. Finding new sales opportunities opens new doors for business and enables it to thrive and change its operations. The software marketing strategies and campaigns to create important reports and insights about the best sources of returns on investment.</p>



<h3><strong>Reduced Price</strong></h3>



<p>This tool helps to find areas where the business can cut down its costs, and the program helps to collect raw data on regions where there are high costs and provides solutions to bring them down.</p>



<h3><strong>Better Operational Efficiency</strong></h3>



<p>Each company is striving to improve its operations, as it helps to choose the next step in their own development. But companies must track and measure their performance, and BI software helps to produce various tasks that help drive business success. The program covers exceptionally used metrics like productivity, performance, and employee satisfaction to guarantee better operations in the business.</p>



<h3><strong>Higher Quality Data</strong></h3>



<p>Data comes in all shapes and sizes, and a few can be complicated to comprehend and function, which makes it difficult for organizations to make the most of data-driven insights.&nbsp;This feature of BI Software is useful because it enables data to be converted to some much better method or quality, which can be readily accessed.</p>



<h3><strong>Create a Data Culture at the Organization</strong></h3>



<p>Business intelligence applications are very useful in regards to managing the data of a company as it enables easy collaboration and communications among members whenever data is updated. Users can also track their own changes because notifications are sent to everybody.</p>



<h3><strong>Self-Service Culture</strong></h3>



<p>One of the greatest things about business intelligence software is that it promotes a culture of self-service in the business. BI analysts can easily access data and easily handle it if they aren&#8217;t familiar with statistical analytics. Adding, creating, and manipulating information is easy, and this also ensures collaboration between different departments in the business.</p>



<h3><strong>Top 10 Business Intelligence Tools:</strong></h3>



<p>Here are a list of top 10 business intelligence tools you can choose for your organization.</p>



<ol type="1"><li>SAP Business Intelligence</li><li>MicroStrategy</li><li>Datapine</li><li>SAS Business Intelligence</li><li>Yellowfin BI</li><li>QlikSense</li><li>Zoho Analytics</li><li>Sisense</li><li>Microsoft Power BI</li><li>Looker</li></ol>



<h3><strong>Conclusion</strong></h3>



<p>We can say the role of business intelligence is very crucial especially in the current time where every business is seeing a dip due to the widespread covid-19 pandemic situation. BI tools are very useful to read the uncertainty of the market and help businesses to overcome such situations.</p>



<p>So what are you waiting for? Let’s get it and increase your business growth. If you want such custom software for your organization, AppZoro Technologies is here to develop your ideas into reality. Basically, we are a <a href="https://appzoro.com/" target="_blank" rel="noreferrer noopener"><strong>Software Development Company in Atlanta</strong></a> and provides all types of IT services like custom software development, App development for both Android and iOS, website designing and development, and other Internet of Things (IoT) services.</p>



<p></p>


Know what is business intelligence software and how it is beneficial for organizations to improve their business growth.

small_Business-Intelligence-software-and-the-benefits.jpg

thumbnail_Business-Intelligence-software-and-the-benefits.jpg

Business-Intelligence-software-and-the-benefits.jpg

Business Intelligence: what it is and the benefits - AppZoro


<h2>Incredible Mobile Apps You Must Get a Hold Of</h2>



<p>If it wasn&#8217;t for the mobile apps, our lives would have been very different. Not surprisingly, a lot of you would disagree with this. Let&#8217;s stop and look at the number of times we access our phones, only to look at a specific app. From weight loss to shopping portals, there is absolutely everything you can do through these apps. Every successful business aims to make a helpful app so that it rests in their user&#8217;s smartphones.</p>



<p>We could go on about the unlimited uses of mobile apps and how they have changed our lifestyles completely. Let&#8217;s take a look at some amazing apps you must install soon!</p>



<p>1. <strong>Something</strong></p>



<p>You might have never heard of this, and it isn&#8217;t too popular either. Something is an amazing iOS app that helps you access the best stories of Twitter without any hassles. All the Twitter lovers often go through the similar pain of streaming through endless stories, many of which aren&#8217;t of any interest to the reader.</p>



<p>When installing Something, you wouldn&#8217;t have to face any clutter. Instead, you&#8217;ll experience the joys of reading the most interesting articles. It&#8217;s particularly great because you can also access it offline.</p>



<p>2. <strong>Epicurious</strong></p>



<p>Welcome to the world of eating healthy. Epicurious is a great mobile app for a number of reasons. When surfing for recipes online, chances are that you may have already come across them. This app has all the mouth-watering recipes from famous chefs around the globe. It also features recipes that are posted by the users.</p>



<p>When searching for recipes, Epicurious allows you to modify your search according to the things you may be avoiding.</p>



<p>Other than posting recipes, Epicurious is an excellent app that can boost your longing for healthy eating. You&#8217;ll come across many articles on different aspects of food.</p>



<p>3. <strong>Coach.me</strong></p>



<p>Whatever new skill you are on your way to achieve, you need encouragement and praise. This is where Coach.me comes out to be of great help. Whether you wish to play the drums or become a part of any challenge, it will encourage you like none other.</p>



<p>Available on both iOS and Android, Coach.me will devise an action plan for whatever skill or challenge you to wish to achieve. Once this is done, it will keep you encouraged throughout your journey.</p>



<p>4. <strong>Workout Trainer</strong></p>



<p>All the fitness freaks need to install the Workout Trainer. Even if you aren&#8217;t one, getting in shape is something we should all aim for. Skimble&#8217;s Workout Trainer is the perfect fitness app.</p>



<p>The step-by-step audio and video tutorials for countless workouts can help you to achieve your fitness goals at your home!</p>



<p>5. <strong>PocketGuard</strong></p>



<p>If you struggle with maintaining your finances and managing your budget, maybe you should get help. PocketGuard is available on both Android and iOS and does a fine job in maintaining your budget and tracking your bank transactions. It&#8217;s a secure way of knowing what you&#8217;ve spent and how much allowance you have for the month.</p>



<p><br />If you are looking for <a href="https://appzoro.com/">app developers in Atlanta</a> visit our website and request a quote for your project. We are AppZoro Technologies Inc. We create mobile apps, web apps, and windows app. From website design to responsive website development we do all the IT things to help the local businesses here in Atlanta. </p>


Here is the list of some incredible mobile apps you must get a hold of. We like these mobile apps and sharing with you to shout them.

small_131366374222107922_mobile-app-development-company.jpg

thumbnail_131366374222107922_mobile-app-development-company.jpg

131366374222107922_mobile-app-development-company.jpg

Incredible Mobile Apps You Must Get a Hold Of




<p>Mobile apps are an emerging technology that is increasingly becoming popular, both for personal and commercial use. Whether it is a small, medium, or large business, apps play an integral part in business organizations across multiple industries. However, entrepreneurs with small businesses are seeing the most benefit from developing <strong><a href="https://www.appzoro.com/ui-ux-design">mobile apps</a></strong>. Even though most companies have a website, it is often very beneficial to also develop a mobile app.</p>



<h1><strong>Mobile App Development for Small Businesses is on the Rise</strong></h1>



<p>In the past, it has been very costly for a small business to create custom mobile apps by seeking out an app developer. However, technological advances have brought along a drastic change in the world of software development. Today, there are tools that enable even non-programmers to reduce the costs of designing and developing an app. With easily accessible development kits, small businesses can now create their own apps based on industry-specific templates.</p>



<p>However, these templates are often coded poorly and have limited functionality. Also, these white-label apps usually won’t integrate well into an existing system, requiring you to pay a subscription fee to change your entire software suite. This option has traditionally been good for companies that can’t yet afford custom development. However, with the growth of mobile technology, <strong><a href="https://www.appzoro.com/">custom app development </a></strong>often costs less overall, than these template-based subscriptions!</p>



<p>As social media usage continues to evolve along with mobile technology, consumers are now engaging with brands on a daily basis, even while on the commute. Mobile apps are essential in providing small businesses with a platform they can use to engage with current and potential customers anywhere, and at any time. Also, because they are so personal, mobile apps are often far superior to other marketing methods when it comes to influencing users to buy a product or pay for a service.</p>



<h2><strong>What Types of Small Businesses are Developing Mobile Apps?</strong></h2>



<p>Small businesses across many industries are increasingly using mobile apps. A recent study involving custom-developed mobile apps shows that adoption is growing, especially among gyms and restaurants. Other businesses making use of apps include:</p>



<p><strong>-Hotels</strong></p>



<p><strong>-Consultancy Firms</strong></p>



<p><strong>-Security Firms</strong></p>



<p><strong>-Politicians and Political Parties</strong></p>



<p><strong>-Plumbers and other in-home services</strong></p>



<p><strong>-And many others</strong></p>



<p>Many of these businesses are even building multiple apps to increase functionality, and service multiple sectors of their customer base. The one-off investment of developing an app can help a business save in the long run. By developing mobile apps, businesses can improve efficiency, increase brand value, reach out to existing or new customers, manage personnel, and have mobile access to company data, among many other possibilities.</p>



<h2><strong>Final Thoughts</strong></h2>



<p>Current research shows that about 60% of small businesses use mobile apps, or are in the process of developing apps&#8230;often having multiple apps per business! About 20% of these companies use their apps for branding purposes. Mobile app development can benefit businesses both small and large, in countless ways. It is essential, therefore, for most small businesses to develop mobile apps to gain a competitive advantage in this ever-growing digital landscape.</p>


Even though most businesses have a website, but still they are looking to develop a mobile app, why? Because a mobile app help to boost sales

small_131618900476990755_small-business-header.jpg

thumbnail_131618900476990755_small-business-header.jpg

131618900476990755_small-business-header.jpg

Why Small Businesses are Developing Mobile Apps? A Guide by AppZoro


<h2>A Great Mobile App and Business Bottomline</h2>



<p>One of the biggest questions that most businesses in the 1990s faced was: &#8220;Why should we <a href="https://appzoro.com/" target="_blank" rel="noreferrer noopener">develop a website </a>to promote our products and services when we already have a huge workforce and countless resources?” The first decade of the 21st century gave a fitting reply to all of them. Not only did it become profitable to create a website, but also a survival hack in today’s fast-paced tech-led world. The next big question most businesses are facing at this moment is: &#8220;Why should we develop a mobile app when we already have a website?” Lest you’re one such business owner who has ever encountered this doubt, then keep on reading. </p>



<p>Here is how an amazing mobile app can help your business skyrocket, in terms of conversion and profits:</p>



<h3>1. Improve customer engagement</h3>



<p>The one thing that most businesses fail to capitalize on is the countless opportunities available in the market. Many businesses fail because they don’t know how to engage with their users and convert them into customers. That’s where a mobile app can come in handy. Nowadays, users like to use smartphones for most internet-related tasks. By providing them direct access to your products and services via a mobile app, you can simply get an edge over the competitors and <a href="https://appzoro.com/blog/how-mobile-apps-are-changing-the-way-of-doing-business/" target="_blank" rel="noreferrer noopener">engage with customers</a> in a hassle-free manner.</p>



<h3>2. Improve conversion rates</h3>



<p>Since there are so many options available in the market, users always opt for the one that’s most convenient and hassle-free for them. Right from shopping for grocery items to checking emails, they prefer to use mobile apps rather than websites. As a business owner, you can launch a mobile app representing your brand and make all the products and services available to smartphone users 24/7. It will enable users to give a try to your products/services without leaving their native environment, thereby giving an instant boost to the conversion rate and get you more paying customers in the long term.</p>



<h3>3. Increase your bottom line</h3>



<p>More than 80 percent of web users browse the internet via smartphones. It’s a golden opportunity, which can increase not only your user base but also the overall revenues. Maintaining a healthy bottom line is a lot easier and convenient when you have a mobile app along with an attractive website. Give it a shot, and you’ll know the difference.</p>



<h3>4. Get free promotion and branding</h3>



<p>It is vital for a business to be found by potential users to survive today’s cut-throat competition. As soon as you list your company’s mobile app on platforms like the Google Play Store or the App Store, it gets exposed to millions of users, who have the potential to become regular customers. Even if users now have tons of apps on their devices, solutions like Lucky Patcher keep their apps and games organized, meaning there is always room for <a href="https://appzoro.com/blog/how-to-develop-a-complete-bug-free-mobile-application/">specialized apps</a>.</p>



<h3>5. Stay in touch with users all the time</h3>



<p>Tens of thousands of users are ready to buy your products or services, all you have to do is reach out to them and keep them interested. With a mobile app, you can chase them on different devices, give them amazing offers from time to time and receive quick feedback about your services, thereby taking the overall growth and reach of your business to newer heights.</p>



<p>For mobile app and web development you can choose <a href="https://appzoro.com/">www.appzoro.com</a> a top mobile application design and development company in Atlanta since 2016. </p>

<p>Also Read:  [**Increase Your Business ROI With iOS App Development**](https://appzoro.com/blog/increase-your-business-roi-with-ios-app-development)


Here is how a mobile app can enhance your business Bottomline. Know how mobile apps help businesses in the current era of mobile technology.

small_131353556233252005_Mobil-Apps-Are-About-Value.jpg

thumbnail_131353556233252005_Mobil-Apps-Are-About-Value.jpg

131353556233252005_Mobil-Apps-Are-About-Value.jpg

How a Mobile App Can Enhance Your Business Bottomline

Helping startups to giant business ventures, AppZoro Technologies does everything that works for your business. Witness the entire story of its journey so far in the words of Sam Agarwal - [Founder & CEO of AppZoro Technologies](https://appzoro.com/team/).
![Sam-Agarwal (1).jpg](/uploads/Sam_Agarwal_1_1eff87c632.jpg)


[AppZoro Technologies](https://www.goodfirms.co/company/appzoro-technologies-inc/) is an Atlanta-based IT company established in 2014 to provide mobile app development and web development solutions to numerous IT businesses today. The company has been consistently delivering quality services at affordable costs to its clients worldwide. 

AppZoro is solely responsible for developing your web or mobile product from concept to market-ready. Complex programming, database development, front-end design, and payment integration - everything is well accomplished by the expert and talented developers of the company. The company’s Agile Coders and Inventive Designers consistently serve high-quality work to the global clientele at a start-up-friendly price.  

In an interview with GoodFirms, Sam Agarwal, the CEO and Founder of AppZoro Technologies shared how he started the company and helped other businesses grow despite severe market competition. 

He started the interview by sharing his business background and his significant experience in the import-export of hospitality furniture in his family business spread across the US. He utilized his experience and started a tech concern - AppZoro Technologies in 2016 after completing his Bachelor’s in Computer Science. 

Regarding his role in the company, Sam shared that he manages all the internal and external processes in the company involving client meetings, internal team meetings, fundraisings, marketing activities, project updates, etc. Most of the time he remains in conversation with project development managers from the [design and testing team](https://appzoro.com/team/) and client meetings. He ensures that every project is well-delivered to the clients and should be perfect on all quality parameters decided by the company. Sam was closely involved in the tech industry of Atlanta. He wanted to get good contacts to build something big and so started his career as a developer. 

While asking about the business model of AppZoro Technologies, Sam shared about their in-house team, “We have our own in-house dedicated team of developers, designers & technology experts. Currently, we are providing our services within the USA only”. 

He says that AppZoro focuses on designing and creating proprietary software and [mobile applications for startups and enterprises](https://appzoro.com/services/mobile-app-development) from the infancy stages and builds a development plan with research data from the target user base and the market. This differentiates the company from its competitors. 

Clients from different industries including IT & Technology, Construction, Education, Fashion, Sports, Health, Food, etc are catered to through the web, mobile app development, and design requirements of businesses. Other than Android and iOS based app development and website development services, startup consultation, database creation & management, technology strategy development for businesses, programming, coding and software development, IoT app development, IT consulting services, web and interface design, and enterprise solutions are some of the important services AppZoro Technologies provides to its esteemed customers worldwide. Undoubtedly, AppZoro is one of the [best mobile app development companies in Atlanta](https://www.goodfirms.co/directory/city/app-development/atlanta) and is soon to become the world’s best. The review displayed below best explains why it is popular among its clients and is preferred over its competitors.
![image (1).png](/uploads/image_1_49826b624e.png)


Sam seems quite confident to share that the current customer satisfaction rate of the company is between 89% and 92%. It is always striving to be 100% utilizing a disciplined, systematic, and quantifiable approach to maintain a high level of quality and productivity while tackling complex business problems. 
![Capture.PNG](/uploads/Capture_bb146c333e.PNG)


“We personally monitor every small detail about our customers and their projects. Multiple channels of communication help us in solving customer’s issues and queries”, as Sam further asserts.

While asking about the payment structure of the company, Sam Agrawal - the Director AppZoro Technologies assures us that the company charges ‘payment per feature’. He says the company can sometimes also use the fixed cost model based on the initial contract of service. The minimum budget requirement from the company is $10,000. The min and max price range in 2021 was around $30,000 - $ 80,000.

Sam and the team are quite optimistic about the success of AppZoro Technologies and aim to achieve more heights in the future.

Here concludes the interview of Sam Agarwal, the CEO & Founder of AppZoro Technologies[ the detailed interview](https://www.goodfirms.co/company/appzoro-technologies-inc/) can be read here.

**About GoodFirms**
Washington, D.C.-based GoodFirms is a maverick B2B research and reviews firm that aligns its efforts in finding web development and web design service agencies delivering unparalleled services to its clients. GoodFirms’ extensive research process ranks the companies, boosts their online reputation, and helps service seekers pick the right technology partner that meets their business needs.

**About Author**
Prepared by Anna Stark, a Content Writer at GoodFirms, who bridges the gap between service seekers and service providers. Anna’s dominant role lingers to form every company’s achievement and critical attributes into words. She strongly believes in the charm of words and equips new approaches that work, always with concepts.

Also Read: [**How Blockchain is the Future of Banking?**](https://appzoro.com/blog/4-ways-blockchain-is-the-future-of-banking)

This is interview series of GoodFirms with Sam Agarwal - The CEO of AppZoro Technologies.  Mr. Sam is telling how AppZoro is helping startups & giant business ventures in Atlanta with app development & designing.

medium_goodfirms interview series with sam.jpg

small_goodfirms interview series with sam.jpg

thumbnail_goodfirms interview series with sam.jpg

goodfirms interview series with sam.jpg

From helping Businesses to assisting Enterprises, AppZoro caters to all that belongs to IT: GoodFirms




We are living in the era of modern technology, where new apps come to market regularly. Some developers get adequate engagement with their app, but most of them quickly disappear. If you want to make money off of your app, it’s very important that you pay close attention to the overall level of interest in your app, otherwise known as &#8220;user engagement.” Most apps that don’t make it, fail due to a lack of engagement. Here are some tips and tricks that should help you increase your user engagement, and hopefully make some cash!



## Try in-app messages:



To increase mobile engagement, use in-app messages. These messages appear as banners on-screen and help you communicate with users. Lightly-used apps see increases of 26%, while heavily-used apps can see an increase in engagement of up to 44%, all from utilizing in-app messages. In-app messages are an effective way to keep your customers engaged with your app.



## Send push notifications to users:



Push notifications are notifications that appear outside of the app. Within 30 days, push notifications can help bring up to 65% of inactive users back into your app. It’s important to engage at least 20% of your users with some kind of push notification, on a regular basis.



## Use email:



An email is a great option for grabbing the attention of your user, potentially even when they are without their phone. Use email in conjunction with push notifications and in-app messages, to fully engage your users from multiple angles. You can use these messaging tactics in creative ways to provide a unique experience for your users, without exhausting any single channel.



## Try Deep Linking:



To get a better user experience, try deep linking. Deep links link to specific places on a webpage, as opposed to just linking to the top of a page. They can be useful for providing specific information or points of reference, in your communications with your audience. The power of using deep links lies in their specific, customizable nature. Linking to a specific point on a specific page can be very impactful, and you can even link to a specific place in your mobile app.



## Use social networks to develop your mobile app engagement strategy



Social networking sites are very helpful for developing your mobile app engagement strategy. It provides huge numbers of potential users, with whom you can share your app details. It also gives users the freedom to share their experiences, which will help your app to attract customers. Social media is also a good place to hold contests, giveaways, and disburse rewards to your users.



## Provide incentives for your users to take desirable actions:



Everybody loves a good incentive! Provide your customers with some type of incentive for engaging with your app, or once again becoming an active user. If you share this incentive on social media, via emails and push notifications, it will help you to increase app downloads and engagement, as users rush to earn their prize.



## Use search ads:



For Android users, search ads are a powerful tool, as they help to instantly engage users. This is because search ads show users that your app is relevant to whatever they were searching for. This lets your customers reach your app easily, and increases the overall engagement with your app.



## Advertise your app:



To get users engaged with your app, advertising can be the most important part. For mobile app engagement, mobile app ads are great for building your user base. Advertisement can also improve the product demand in the market. If you want to monetize from your app, then advertising your app via social media, email or direct message is the way to go.



## Retarget your users:



This involves contacting your previously active users, to get them back into your app. This is commonly done via social media or email. Remember, deep links can also be used to direct users inside your app. Google is one of the best ways to retarget your users. Retargeting brings your users back into your app, and gives you another opportunity to engage them, and [hopefully make more profit per user.](https://appzoro.com/blog/mobile-apps-can-increase-the-roi-of-your-business)



## Use display ads for fuel engagement:



Display ads typically showcase the rewards, discounts, and other features of your app, which attract users to download it. If you are trying to increase mobile app engagement to earn money, it pays to use multiple ways to attract customers.



## Mobile Personalization:



Mobile personalization offers a unique way to increase app engagement among both new and old users. Allowing users to customize your app will result in increased engagement from users who feel like they helped design their experience within your app. Even allowing users to choose the font within your app can result in significantly increased engagement.



Improving your mobile app retention metrics depends on your promotion and advertisement of the app, as well as the user interactions within your app. The tips mentioned above should help attract new users, and better engage your existing users. When you launch an app, make sure all of your awesome incentives, designs, and features actually connect with your users and keep them engaged. More engagement means more traffic, which usually means more income. Getting engagement on a mobile app is difficult, but these methods will definitely help you attract customers. To stay in the market and get noticed by customers, an app needs engagement. You will earn more cash from your app just by getting users more engaged with the app, even if you bring in zero new users.



As long as you have a high-quality app, and properly utilize incentives, messages, and the other tips mentioned above, you will have no problem driving user engagement in your app.

Thank You for Reading. 

Also Read: [**Revolutionizing Dining: Why Restaurants Need Mobile Apps?**](https://appzoro.com/blog/why-restaurants-need-mobile-apps)



Do you know how increasing mobile app engagement will make you tons of cash? Here's how you can make it - read the article.

Services We Provide

Industries We Serve

Company

Get in touch

Blog

We have published over 1000+ Blogs on various topics

How Mobile Apps can Increase the ROI of your Business?

Few Tips for Tech Startup to Transform Your Business

Business Intelligence: what it is and the benefits - AppZoro

Incredible Mobile Apps You Must Get a Hold Of

Why Small Businesses are Developing Mobile Apps? A Guide by AppZoro

How a Mobile App Can Enhance Your Business Bottomline

Let's Build the Future of Technology Together

Services We Provide

Industries We Serve

Company

Get in touch

Email

Contact Number

Facebook

X

Blog

We have published over 1000+ Blogs on various topics

How Mobile Apps can Increase the ROI of your Business?

Few Tips for Tech Startup to Transform Your Business

Business Intelligence: what it is and the benefits - AppZoro

Incredible Mobile Apps You Must Get a Hold Of

Why Small Businesses are Developing Mobile Apps? A Guide by AppZoro

How a Mobile App Can Enhance Your Business Bottomline

Let's Build the Future of Technology Together