VUMI

Vumi is a groundbreaking social network that empowers users to generate views on their content by engaging with other users' content in a shared feed.

Industry

Media and entertainment

Country

USA

Platforms

AndroidiOSWeb

Vumi is a groundbreaking social network that empowers users to generate views on their content by engaging with other users' content in a shared feed. On Vumi, everyone has a channel in the global feed called VumiTV, where they can post videos, music, photos, polls, and more. Users can activate their channels on VumiTV using view coins to boost visibility and engagement.

The Call for a Change

The need for a platform where users could easily gain visibility and engagement for their content led to the creation of Vumi. Traditional social media platforms often required extensive networking or paid promotions to achieve significant reach. Vumi addresses this challenge by allowing users to earn views simply by engaging with others, creating a more democratic and interactive environment.

Portfolio

Mission Overview

Vumi aims to democratize content visibility and engagement, enabling users to effortlessly generate views for their content. By creating an interactive global feed, VumiTV, where users can post diverse content and earn views through active participation, Vumi seeks to foster a vibrant community of content creators and consumers.

Portfolio
Portfolio
Portfolio
Portfolio

Challenges Encountered

- User Engagement: Ensuring users actively participate in watching and sharing content. - Scalability: Designing a system that can handle a large volume of content and user interactions. - Security: Implementing robust security measures to protect user data and prevent abuse of the view coin system. - User Experience: Creating an intuitive and enjoyable user interface to encourage continuous use.

Project Strategy

we placed a high value on our customers, which drove our commitment to deliver products that excelled in both quality and reliability.

Phase 1: Initial Assessment

In this phase, the team conducts an in-depth analysis of user needs and identifies existing challenges within the social media landscape. The goal is to gain a comprehensive understanding of user expectations, preferences, and pain points. This involves engaging with potential users through surveys, interviews, and market research to gather qualitative and quantitative data. By analyzing this information, the team identifies key areas for improvement and innovation, laying the foundation for designing a solution that meets market demands effectively.

Phase 2: Design and Development

With insights gathered from the initial assessment, the team moves into designing and developing the Vumi app. A comprehensive plan is formulated, detailing the creation of core features such as the VumiTV global feed, the view coin system for incentivizing user engagement, and interactive user interaction features. Design plays a crucial role in this phase, where industry-leading tools like Adobe XD or Figma are utilized to craft a visually appealing and intuitive user interface (UI). The focus is on creating a seamless user experience (UX) that encourages user engagement and enhances usability across different devices and platforms.

Phase 3: Implementation

Implementation begins with the phased rollout of features outlined in the design phase. Initially, basic functionalities such as content posting and viewing capabilities are deployed to establish the core framework of the app. Subsequently, advanced features like the view coin system, which rewards users for watching content and engaging with the platform, are integrated. Each feature rollout is accompanied by rigorous testing to ensure functionality, usability, and scalability. Feedback from initial users is collected and incorporated to refine features and improve overall user experience.

Phase 4: User Testing and Feedback

Beta testing is conducted during this phase to gather extensive feedback from a select group of users. This feedback is crucial for identifying usability issues, gathering feature enhancement suggestions, and assessing overall user satisfaction. The team iterates based on the feedback received, making necessary adjustments to improve app performance, address bugs, and refine user interfaces. Continuous communication with beta testers ensures that the app meets user expectations and resolves any issues before the official launch.

Phase 5: Launch

Upon successful completion of beta testing and refinement, the app is ready for official launch. A strategic marketing campaign is executed to generate awareness and attract a wide user base. The campaign highlights key features such as VumiTV and the unique view coin system, emphasizing how these features differentiate Vumi from other social media platforms. Launch activities include promotional events, social media campaigns, and partnerships to maximize visibility and drive user acquisition.

Technologies Stack We Use

Our bespoke software development company is composed of professional IT experts with demanding knowledge and experience in:

  • Figma
    Figma
  • Swift
    Swift
  • Xcode
    Xcode
  • Kotlin
    Kotlin
  • Android Studio & SDK
    Android Studio & SDK
  • JAVA
    JAVA
  • MySQL
    MySQL
  • Firebase
    Firebase
  • GitHub
    GitHub

Let's Build the Future of Technology Together

Share your project idea and we'll provide a free consultation on how we will to turn it reality and on amazing digital product.

Talk With Expert
Talk to expertTalk to expert